I led the complete visual identity redesign for FieldPRO, a company in the climate and environmental technology sector. My role involved creating a cohesive and modern brand system that reflected the company’s values and mission. This included designing a new logo, defining a visual language, selecting typography and color palettes, and establishing brand guidelines to ensure consistency across digital and physical touchpoints. I collaborated with the marketing and product teams to apply the brand across social media, the website, and the internal application, strengthening the company's presence and improving brand recognition.